Marketing Leaders Need Help With Marketing Initiatives

You’re Extremely Busy, but Relief Is in Sight.

With a never-ending list of marketing priorities and an overwhelming and ever-changing martech landscape, it’s tough for marketing leaders to build, manage, and execute everything independently.

Your Marketing Department Just Got Bigger.

Marketing leaders often need more help. Whether coordinating a trade show, building monthly reports, creating collateral, reviewing Google Analytics, updating the website, writing blog posts, or managing paid advertising campaigns, there’s no shortage of things to do.
At Grey Matter, we work with you to figure out where you can significantly impact your customer acquisition program so you can prioritize and accelerate the right tasks, channels, and campaigns. And you never have to worry about lacking expertise or bandwidth to get it all done – that’s what we’re here for.

Trusted by Hundreds of B2B Companies and Counting. Don’t Just Take Our Word for It.

“Working with Grey Matter has transformed the way we do business. We can now source and validate more leads, maintain client relationships appropriately, and maximize efficiency to close more deals! Under Grey Matter’s guidance, our company competes, outshines, and wins against some of the largest companies in our industry…Grey Matter is exactly what our business needed.”

Kate S. – Sales & Marketing Coordinator
National Promotional Products Manufacturer

Grey Matter Delivers Results, Not Vanity Metrics.

108 New Deals and $8.5 Million in Revenue

A B2B manufacturer generated $8.5 million in revenue and invested only $40,500 with Grey Matter. We want you to be next.

228 Leads in 2.5 Months

We helped a B2B industrial company execute its first strategic paid campaign, resulting in 228 sales-qualified leads in less than three months.

38% Increase Year over Year in Leads

We reduced the overall annual marketing budget by 45% for a B2B company in the service industry, helping it to do more with less.

14.52x Engagement ROI

A B2B promotional products company realized a 14.52x ROI after we implemented our unique customer acquisition methodology in its business.

The Agency of the Future Is Us.

If you’re faced with any of the three headwinds below, it’s time for a conversation with us.

You Need Expertise

You need digital marketing expertise across many channels to surround your prospects and drive engagement. Hiring a marketing team or piecing together a partner solution can be expensive. With Grey Matter, you can access a full-time expert team at a fraction of the cost.

You Need Speed

You need someone to help you run hard at marketing, demand generation, and customer acquisition initiatives — yesterday. Whether it’s internal pressure, competitive threats, or opportunities in the marketplace, we’ll help you move quickly.

You Need Results

If you’re spending money, you should see a return on that capital, right? We have a proven approach to deliver your unfair advantage.

Frequently Asked Questions

How Will We Work Together?

As mentioned above, your marketing team just got bigger. We're here to help you run harder at your marketing initiatives. We want to be treated as team members, and we certainly believe we're part of the team once our partnership begins. This means strong communication and alignment from strategy all the way to execution.
How Will Grey Matter Make Me Look Good?

We're well aware that we win only if you win. We're here to make sure that senior leadership truly understands the impact and importance of marketing's role inside the organization. This typically means the Grey Matter team is providing you slides, decks, and data so you can report exactly what you need to leadership.
Talk to Me About Your ROI Guarantee

We guarantee an ROI on our highest-tiered engagement. This engagement allows us to fully control all parts of the lead-generation funnel that is important for us to manage. It also requires your sales leadership to be held accountable for monthly closed-loop reporting meetings. If we have skin in the game, you can be assured we're holding both sides of the customer acquisition team accountable. We measure both Total Pipeline Value (TPV) and Total Closed Won (TCW) to calculate a true ROI at the end of the year. If we don't deliver, we cut a check back for 25% of our service.
Will I Have Visibility into What You're Doing?

Transparency and communication are key to any great relationship. You will have access to 24/7, real-time customer acquisition dashboards. These dashboards will show you all the marketing key performance indicators (KPIs) that we are executing against and holding ourselves accountable to. Of course, if there's ever a question, we're always a phone call or email away.
Are We Held to Any Long-Term Contracts?

No. We believe we're only as good as our last month. All of our engagements operate on a month-to-month basis.
Do You Work with My Competitors?

We only work with one company in a respective industry. If we're already working with one of your competitors, we won't let you know who, but we will be transparent and share that we're not a good fit. If we aren't working with anyone in your industry, we set up self-imposed non-competes and work to ensure you win.
Do You Have Experience in My Industry?

We've worked with over 100 B2B companies; trust us, we've seen the world's most complex niche businesses. Odds are we'll have no issue accelerating our learning curve in your industry. Everyone thinks they're special, but most customer acquisition problems are similar.

You’re Extremely Busy, but Relief Is in Sight.

Your Marketing Department Just Got Bigger.

Trusted by Hundreds of B2B Companies and Counting. Don’t Just Take Our Word for It.

Grey Matter Delivers Results, Not Vanity Metrics.

108 New Deals and $8.5 Million in Revenue

228 Leads in 2.5 Months

38% Increase Year over Year in Leads

14.52x Engagement ROI

The Agency of the Future Is Us.

You Need Expertise

You Need Speed

You Need Results

Frequently Asked Questions

How Will We Work Together?

How Will Grey Matter Make Me Look Good?

Talk to Me About Your ROI Guarantee

Will I Have Visibility into What You're Doing?

Are We Held to Any Long-Term Contracts?

Do You Work with My Competitors?

Do You Have Experience in My Industry?

Let’s Talk.

Industry Recognition

Technology Partners