Social Media

Effective Lead Generation Tactics to Attract and Win Customers

Lead Generation Tactics from Grey Matter

Lead-generation tactics can achieve meaningful growth and boost sales outcomes. It’s not enough to have a good product or great service any more. So, how can you scale your business? This blog covers tips to help you create the best lead generation strategy specifically for your audience, leading to more calls and, hopefully, more closed deals.

Learn about effective techniques and key sales intelligence tools that boost your outreach. We will cover cold outreach strategies, landing page optimization, and how social media and content marketing can help you get leads. Furthermore, we will look at a strong lead qualification and nurturing system to turn leads into loyal customers. Let’s sharpen your lead generation strategy and fuel business growth.

Using Social Media Within Your B2B Sales Process

Social media is everywhere in today’s world and every company is using social media platforms for advertising. Whether it’s building a brand following on their own pages or running paid ads, every ecommerce and B2C company is using it. But as a B2B, how should you be utilizing social media’s ad platforms? All Your Customers … Read more

Unleash the Power of the Hashtag

In social media marketing, the hashtag is one of the most powerful tools you have in your marketing arsenal. With a hashtag, you can easily tag photos and posts to make them easier to browse, build buzz, and connect with individuals and businesses all over the world. But how do you use them correctly and … Read more

Why You Need to be Sharing Consistent Content (For Free!)

Content marketing is an extremely valuable tool – and a great content marketing strategy takes quite a bit of time and effort from your marketing team. Because of this, many companies are tempted to commit the #1 sin of content marketing – walling all of their content behind e-mail address forms, consultation signups, and other … Read more

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